{"id":637,"date":"2020-12-15T00:55:26","date_gmt":"2020-12-15T00:55:26","guid":{"rendered":"https:\/\/portfolio.earth\/campaigns\/bankrolling-extinction\/why-this-matters-copy\/"},"modified":"2021-01-06T23:59:27","modified_gmt":"2021-01-06T23:59:27","slug":"why-this-matters","status":"publish","type":"page","link":"https:\/\/portfolio.earth\/campaigns\/bankrolling-plastics\/why-this-matters\/","title":{"rendered":"Why this matters"},"content":{"rendered":"\n<section class=\"inner-page-header\">\n    <div class=\"inner-pad black-bg\">\n    <div class=\"container\">\n        <div class=\"topbar\" data-aos=\"fade\">\n            <header class=\"col title-col \">\n                                    <div class=\"breadcrumbs\" typeof=\"BreadcrumbList\" vocab=\"https:\/\/schema.org\/\">\n                        <!-- Breadcrumb NavXT 7.0.2 -->\n                    <\/div>\n                                                    <h1>Why this matters<\/h1>\n                            <\/header>\n                            <div class=\"col menu-col\">\n                                        \n                    <ul class=\"menu\">                                <li><a href=\"https:\/\/portfolio.earth\/campaigns\/bankrolling-plastics\/key-findings\/\">Key Findings<\/a><\/li>\n                            <\/ul>                    \n                <\/div>\n                    <\/div>\n\n                    <\/div>\n    <\/div>\n    <div class=\"image\">\n        <a class=\"fom white\" href=\"#next\">Find out more<\/a>\n                    <img class=\"circular\" src=\"https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/bankrollingextinctioncircular.svg\" alt=\"\">\n                <div class=\"background parallax-window\" data-parallax=\"scroll\" data-speed=\"0.8\" data-positionY=\"-50px\" data-image-src=\"https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/turtle-banner3-1900x639.jpg\"><\/div>\n    <\/div>\n<\/section>\n\n<div id=\"next\"><\/div>\n\n\n<section class=\"si-cc  blockpad-top white-bg black-content\">\n        <div class=\"flex\" data-aos=\"fade-up\">\n                    <div class=\"image\" style=\"order: 2;\">\n                                <div class=\"background\" style=\"background-image: url(https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/why-this-matters-ship@2x-e1607998085554.jpg);\"><\/div>\n            <\/div>\n                            <div \n                class=\"copy copy-left\" \n                style=\"order: 1;\">\n                    <div class=\"inner\">\n                        <p><span class=\"intro\">Plastics which are not recycled end up in the environment and can take hundreds or thousands of years to decompose.<\/span><\/p>\n<p>Plastic pollution has now reached every corner of the planet from the deepest oceans to the top of Mount Everest.  At the present rate of growth, plastics production is estimated to double within the next 20 years.<\/p>\n                                            <\/div>\n                                                                <div class=\"inline-download cf\">\n                                                        \n                                                                    <a class=\"custom-trigger trigger\" href=\"https:\/\/portfolio.earth\/wp-content\/uploads\/2021\/01\/Portfolio-Earth_Bankrolling-Plastics.pdf\" target=\"_blank\">\n                                        Download Case Study <span class=\"arrow\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"42.004\" height=\"25.44\" viewbox=\"0 0 42 25\" preserveAspectRatio=\"none\"><g data-name=\"Group 401\" fill=\"none\" stroke=\"#fcf7f7\" stroke-miterlimit=\"10\" stroke-width=\"4\"><path data-name=\"Line 88\" d=\"M0 12.72h36.125\"\/><path data-name=\"Path 319\" d=\"M27.871 24.025l11.306-11.306L27.871 1.413\"\/><\/g><\/svg><\/span>\n                                    <\/a>\n                            \n                                                            \n                                                        \n                        <\/div>\n                                <\/div>\n            <\/div>\n<\/section>\n\n<div id=\"block\"><\/div>\n\n\n<section class=\"si-cc first blockpad-top grey-bg white-content\">\n        <div class=\"flex\" data-aos=\"fade-up\">\n                    <div class=\"image\" style=\"order: 1;\">\n                                    <img class=\"circular\" src=\"https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/bankrollingextinctioncircular.svg\" alt=\"\">\n                                <div class=\"background\" style=\"background-image: url(https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/why-this-matters-bag@2x.jpg);\"><\/div>\n            <\/div>\n                            <div \n                class=\"copy copy-right\" \n                style=\"order: 2;\">\n                    <div class=\"inner\">\n                        <p><span class=\"intro\">Despite bans in many countries, about 2 million plastic bags are used worldwide every minute.<\/span><\/p>\n<p>Up to 12.7 million tons of plastic enter the ocean every year,  equal to a truckload of plastic being dumped into the ocean every minute.  Without major transformation in how plastic is produced and used, this figure will rise to 29 million tons in the next 20 years &#8211; the equivalent of 50 kilograms of plastic on every metre of coastline around the world.<\/p>\n                                                    <a class=\"down-arrow\" href=\"#block1\"><\/a>\n                                            <\/div>\n                                                    <\/div>\n            <\/div>\n<\/section>\n\n<div id=\"block1\"><\/div>\n\n\n<section class=\"big-title-over relative half-width\">\n    <div class=\"background \" style=\"background-image: url(https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/Plastic-Globe@2x-e1607999020693.jpg);\" ><\/div>\n    <div class=\"container\" data-aos=\"fade\">\n        <h2 class=\"xl white\">Banks fund this pollution. They will continue to do so unless changes are called for. <\/h2>\n    <\/div>\n<\/section>\n\n\n<section class=\"si-cc  blockpad-top white-bg black-content\">\n        <div class=\"flex\" data-aos=\"fade-up\">\n                    <div class=\"image\" style=\"order: 2;\">\n                                <div class=\"background\" style=\"background-image: url(https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/why-this-matters-bird@2x-e1607999049452.jpg);\"><\/div>\n            <\/div>\n                            <div \n                class=\"copy copy-left\" \n                style=\"order: 1;\">\n                    <div class=\"inner\">\n                        <p><span class=\"intro\">Ingestion of plastic kills an estimated one million marine birds and 100,000 marine animals each year.<\/span><\/p>\n<p>More than 90 per cent of all birds and fish are believed to have plastic particles in their stomachs.<\/p>\n                                                    <a class=\"down-arrow\" href=\"#block2\"><\/a>\n                                            <\/div>\n                                                    <\/div>\n            <\/div>\n<\/section>\n\n<div id=\"block2\"><\/div>\n\n\n<section class=\"si-cc  blockpad-top black-bg white-content\">\n        <div class=\"flex\" data-aos=\"fade-up\">\n                    <div class=\"image\" style=\"order: 1;\">\n                                    <img class=\"circular\" src=\"https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/bankrollingextinctioncircular.svg\" alt=\"\">\n                                <div class=\"background\" style=\"background-image: url(https:\/\/portfolio.earth\/wp-content\/uploads\/2020\/12\/why-this-matters-2bags@2x-e1607999080321.jpg);\"><\/div>\n            <\/div>\n                            <div \n                class=\"copy copy-right\" \n                style=\"order: 2;\">\n                    <div class=\"inner\">\n                        <p><span class=\"intro\">The average person eats about 100 particles of microplastics in every meal &#8211; an average 70,000 particles every year.<\/span><\/p>\n<p>For more on the plastics industry and how plastics harm biodiversity and the environment, download the case study.<\/p>\n                                                    <a class=\"down-arrow\" href=\"#block3\"><\/a>\n                                            <\/div>\n                                                    <\/div>\n            <\/div>\n<\/section>\n\n<div id=\"block3\"><\/div>\n\n\n<div class=\"download-bar white-bg copy-offset \">\n    <div class=\"container\">\n                <div class=\"flex two-col\">\n            \n            \n                            <div class=\"col\">\n                                                                        <a class=\"custom-trigger trigger\" href=\"https:\/\/portfolio.earth\/wp-content\/uploads\/2021\/01\/Portfolio-Earth_Bankrolling-Plastics.pdf\" target=\"_blank\">\n                                Download Case Study <span class=\"arrow\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"42.004\" height=\"25.44\" viewbox=\"0 0 42 25\" preserveAspectRatio=\"none\"><g data-name=\"Group 401\" fill=\"none\" stroke=\"#fcf7f7\" stroke-miterlimit=\"10\" stroke-width=\"4\"><path data-name=\"Line 88\" d=\"M0 12.72h36.125\"\/><path data-name=\"Path 319\" d=\"M27.871 24.025l11.306-11.306L27.871 1.413\"\/><\/g><\/svg><\/span>\n                            <\/a>\n                                                            <\/div>\n                     \n            <div class=\"col\">\n                                \n                <ul class=\"menu\">                            <li><a href=\"https:\/\/portfolio.earth\/campaigns\/bankrolling-plastics\/key-findings\/\">Key Findings<\/a><\/li>\n                        <\/ul>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":12,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Portfolio Earth | Bankrolling Plastics | Why this matters<\/title>\n<meta name=\"description\" content=\"Plastics which are not recycled end up in the environment and can take hundreds or thousands of years to decompose.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/portfolio.earth\/campaigns\/bankrolling-plastics\/why-this-matters\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bankrolling 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